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B.A. in Communications

The Bachelor of Arts in Communications stresses competence in oral and written communication and critical thinking skills that will serve the student for a lifetime. Students acquire specific knowledge and skills needed to function in a variety of career opportunities at broadcast facilities, corporations, and civic enterprises. Such endeavors include but are not limited to media production/talent, corporate management, marketing, advertising and public relations, sales, promotions, law school, ministry, human relations, public speaking, and corporate and civic leadership.

Bachelor of Arts in Communications Curriculum and Course Highlights

You can choose an emphasis based on your interests and strengths.

Broadcasting and New Media Option:

RSU graduates are employed by area television and radio stations in a variety of roles. Students in broadcasting and new media will learn about news reporting, audio production, video production and media law. Additionally, students receive hands-on training as camera operators, floor directors, audio operators and graphics operators onsite with RSU Public Television and RSU Radio where they will develop their own projects including news, features stories, and promotions with station equipment. Advanced students may work on high-definition digital productions. Students learn not only the theory, but also the practice of electronic media production.
Degree Requirements | Degree Planner

Communication Arts Option:

Communication Arts explores the world of communications with a focus on oral presentation, drawing on the university’s co-curricular program in theatre. Students take courses in acting, script writing, voice and articulation. They also may participate in RSU Theatre, which presents several full-scale productions each year. The communication arts is an excellent pre-law degree or pre-seminary degree.
Degree Requirements | Degree Planner

Strategic Communications Option:

Strategic Communications prepares you for the responsibility of communicating on behalf of organizations, both large and small, including major companies, non-profit organizations, and governmental entities. A passport to unlimited opportunities, the corporate communications option for this bachelor degree prepares students for careers in Print or Broadcast Media, Marketing, Advertising, Public Relations, Sales, Promotions, Management and Electronic Media.
Degree Requirements | Degree Planner

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