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Department of Business

Dr. Dana GrayDr. Dana Gray

Associate Professor and OD Mayor Endowed Chair of Business
Herrington Hall, Room 161
918-343-7525 Claremore
918-825-6028 Pryor
dgray@rsu.edu

 

Education

  • Ph.D., Occupational Education
    Oklahoma State University, Tulsa, OK, 2007
  • M.S., Telecommunications Management
    Oklahoma State University, Tulsa, OK, 1998
  • B.A., Advertising/Public Relations, Mass Media News
    University of Tulsa, Tulsa, OK, 1979

Professional Experience

Teaching

  • 2013-Present, Associate Professor
  • 2010-2013, Assistant Professor
  • 2005-2010, Instructor
  • 2004-2005, Adjunct Instructor
    Rogers State University, Claremore, OK
    Courses: Marketing, public relations, computer applications courses.

Professional Marketing and Business Experience

  • 1998-2003: Marketing Manager, Network Services
    Williams Communications
    • Responsible for marketing, sales prospecting, and, with team, for annual revenues of IP-based products and services. Individually responsible for developing, writing, and implementing the semi-annual/annual marketing plan for IP Product Development and Marketing. Responsible for revenue-driving marketing of the company’s Internet-based products and services including Dedicated Internet Access, private IP routing, and Virtual Private Networks. Includes market research and support in product development. Technology Planner, Market Intelligence, Strategic Marketing Department. Responsibilities included creating and managing two deliverables: a weekly briefing about technical news and emerging technologies, and a biweekly high-level marketing analysis for senior executives. Extensive Internet research for special projects in support of mergers and acquisitions, due diligence, strategic planning, and Williams' business units. Extensive special research including market share, domestic and global market analysis, and technology.
  • 1979-1996: Public Relations Manager
    QuikTrip Corporation
    • Responsible for designing, implementing, and managing an effective, efficient public relations program for a Forbes 400 privately held company with annual sales exceeding $1.2 billion. Communications Manager, June 1979 to May 1991. Responsible for developing and managing an internal communications program and human resources communications program.

Professional Accreditation

  • APR, International Accreditation, Public Relations Society of America, 1990.

Specialized Business Skills

  • Marketing, publicity, advertising
  • Media relations management
  • Crisis management and communications
  • Crisis management and communications training 
  • Strategic marketing
  • Market research and analysis
  • Product development and market launch
  • Product marketing
  • Event planning and management                             
  • Website design, production, and management
  • Writing
  • Microcomputer applications and WAN technologies       

Publications & Presentations

Peer-Reviewed Publications

  • Moore Gray, D. K. (2007). A behavior intervention plan through Foucault’s lens,.Journal of the Society Of Philosophy and History of Education, 2007 issue.
  • Moore Gray, D. K., & Tollison, H. (2007). Student perceptions and use of online learning components in hybrid courses, Journal of the Oklahoma Association of Teacher Educators.

Peer-Reviewed Presentations

  • Moore Gray, D. K. and Tollison, H. (Sept., 2005). A comparison of student decision rationales for selecting on-campus, online, or compressed video classes. Presented at Oklahoma Association of Teacher Educators Fall 2005 Conference, Edmond, OK.
  • Moore Gray, D. K. (January, 2006). Foucauldian concepts within a behavior intervention plan. Presented at Oklahoma Educational Studies Association Spring Conference, Stillwater, OK.
  • Moore Gray, D. K. (September, 2006). A behavior intervention plan through Foucault’s lens. Presented at Society Of Philosophy and History of Education, 2006 Meeting, San Antonio, TX.
  • Moore Gray, D. K., and Tollison, B. (September, 2006). Student perceptions and use of online learning components in hybrid courses. Presented at Oklahoma Association of Teacher Educators, Fall Conference, Oklahoma Baptist University, Shawnee, OK.
  • Moore Gray, D. K. (November, 2006). Symposium: Uncovering the hidden curricula embedded in codes of student conduct: Quality education or quality control? Presented at American Educational Studies Association Annual Conference, Spokane, WA.

Invited Presentations

  • Moore Gray, D. K. (October, 2004). Marketing for small business. Workshop presented by the Rogers State University Innovation Center, Claremore, OK.
  • Moore Gray, D. K. (October, 2005). Advertising on a shoestring. Workshop presented by the Rogers State University Innovation Center, Claremore, OK.
  • Hart, M. R. L., & Moore Gray, D. K. (Sept. 2007). Nontraditional learning needs: Disability or diversity? Presented at the Society of Philosophy and History of Education, 2007 conference, Oklahoma City, OK.

Poster Presentation

  • Hart, M. R. L., Moore Gray, D, K., & Hart, W. D. (Nov. 2007). Technology Use Among College Students in a Regional University. Presented at the Rocky Mountain Educational Research Association conference, Tarleton State University, Granbury, TX. 
  • Chinburg, S. & Moore Gray, D. K. (October, 2007). Perceived influence factors of the college choice process at RSU. Pilot study. Presented at Research Day, Edmond, OK.
  • Chinburg, S. & Moore Gray, D. J. (October, 2007). Factors influencing the college choice process at RSU. Presented at the Rocky Mountain Educational Research Association conference, Tarleton State University, Granbury, TX. 

Doctoral Dissertation

  • Moore Gray, D. K. (June, 2007). Uses and Perceptions of Online Learning Components in Hybrid Courses by Full-Time Business Instructors at Comprehensive and Regional Public Universities in Oklahoma. Oklahoma State University.

Educational Resource and Instructional Materials

  • Editorial Board Member, The Oklahoma Association of Teacher Educators, Spring 2006 issue.

Research Awards

  • Moore Gray, D. K. and Tollison, H. (2006). A comparison of student decision rationales for selecting on-campus, online or compressed video classes. Candidate for the 2006 Ausburn Research Award, Oklahoma State University, Occupational Education Studies, Omicron Tau Theta, Phi Chapter.
  • Moore Gray, D. K. and Tollison, H. (2007). Student perceptions and use of online learning components in hybrid courses. Candidate for the 2007 Ausburn Research Award, Oklahoma State University, Occupational Education Studies, Omicron Tau Theta, Phi Chapter.

Professional Affiliations & Activities

  • Advisory board member and committee member, Schools and Universities Safety Resource Center (SUSRC), a White House Initiative funded by the Department of Justice.
  • Association of Women in Communications, national organization and Tulsa chapter. Faculty advisor of the RSU student chapter. 2006 to present.
  • Omicron Tau Theta, Phi Chapter, Occupational Education Studies, Oklahoma State University, 2006 to present.
  • Oklahoma Association of Teacher Educators, 2005 to present.
  • Sigma Beta Delta International Honor Society in Business, Management, and Administration. Charter member. Rogers State University, 2005 to present.
  • Society of Philosophy and History of Education, 2006.

Educational Community

  • Marketing Committee, Rogers State University, 2005 to present.
  • Curriculum Committee, Rogers State University, 2006 to present.
  • Speaker, TRIO Educational Talent Search, College Days 2007, Coffeyville Community College, Coffeyville, KS, June 2006. 
  • DECA judge, annual Oklahoma competition, 2007
  • Peer reviewer, 2006 Journal of the Oklahoma Association of Teacher Educators.
  • Peer reviewer, 2007 Journal of the Oklahoma Association of Teacher Educators.

Teaching

Courses Taught

  • Rogers State University MKT 3113: Principles of Marketing
  • MKT3233: Consumer Behavior
  • COM 3113: Public Relations Strategies
  • BADM 3913: Communications Skills for Managers and Professionals
  • MKT4153: Integrated Marketing Communication
  • ENT3233: Marketing for the Entrepreneur

Other Evidence of Quality Instruction

  • Faculty Advisor, Internet Intern, Rogers State University, Undergraduate Semifinalists, 2007 Donald W. Reynolds Governors Cup.
  • Faculty Advisor, K & K Welding Business Plan, Rogers State University, Undergraduate Semifinalists, 2006 Donald W. Reynolds Governors Cup.
  • Faculty Advisor, Students in Free Enterprise (SIFE), student organization, Rogers State University, 2005-present.
  • Faculty Advisor, student chapter at Rogers State University of Association of Women in Communication, 2006-2007.

Teaching Development

  • Attended "What the Best Teachers Do" workshop by Dr. Ken Bain, hosted by University of Central Oklahoma, July 2006.
  • Attended Students in Free Enterprise (SIFE) regional training, faculty advisor for student chapter at Rogers State University, fall 2006.
  • Attended Students in Free Enterprise (SIFE) regional training, faculty advisor for student chapter at Rogers State University, fall 2007.
  • Leadership in Major Course/Curriculum Revisions Principal author, Marketing option for Bachelor of Science in Business Administration degree plan, Rogers State University, Claremore, OK, 2005-2006.

Corporate Training

  • Supervision and Leadership training, fall 2007. RSU Innovation Center.
  • Supervision and Leadership training, fall 2006. RSU Innovation Center
  • Media spokesperson training, 2003, WilTel Communications.

Academic Affiliations

  • Omicron Tau Theta, Oklahoma State University chapter
  • Society for Philosophy and History of Education (SOPHE)
  • Oklahoma Association of Teacher Educators (OATE)
  • Rocky Mountain Educational Research Association (RMERA)

Business Affiliations

  • Former member, Society of Competitive Intelligence Professionals
  • Former president, Tulsa Chapter, Public Relations Society of America
  • Former president, Tulsa Chapter, International Association of Business Communicators
  • Former district officer, Region 5, International Association of Business Communicators
  • More than 15 local and regional awards from public relations and communications professional organizations including Addy and Silver Link awards
  • Former president and member of Tulsa Chapters of International Association of Business Communicators (IABC) and Public Relations Society of America (PRSA)

Civic Leadership

  • Former member, Board of Directors, Youth Services of Tulsa
  • Former member, Board of Directors, Parent Child Center of Tulsa
  • Former chair, Public Relations Committee, American Red Cross, Tulsa Chapter
  • Former fund distribution panels member, United Way, Tulsa Area